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Fourth Annual Harold Wilkins Seminar - St. Paul
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FREE and open to the public. Special lecture by Dr. Bridget K. Behe, Professor of Horticulture Marketing, Michigan State University.

11/5/2014
When: 11/5/2014
3:30 PM
Where: University of Minnesota, Department of Horticultural Science
310 Alderman Hall
St. Paul, Minnesota 
United States
Contact: Samantha Grover
(612) 624 4742

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Special lecture by Dr. Bridget K. Behe,  Professor of Horticulture Marketing, Michigan State University.Consumer research with eye-tracking technology provides unique insight for the horticulture industry. 

 

Learn about:

  • Role of new technology in commercial horticultural marketing
  • How different consumers look at horticultural products
  • Results of consumer behavior research tracking eye movement

Free and open to the public.  

 

For questions about this seminar, contact Samantha Grover, sgrover@umn.edu or (612) 624-4742.

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